Monday, March 18, 2013

Can you dig it?

Here's a piece for The Chronicle of Higher Education. It was the lead piece in the Views section, and the story focuses on the need for colleges to get on board with the sustainable food movement, i.e. growing their own food, or at least getting as much as possible from local sources, etc.

The article is titled "Fire Your Food Service and Grow Your Own," and much of it details the way most colleges, despite their commitment to many other hot issues, are very much dependent on Big Agribusiness for their food needs. With my first set of sketches, I was focused on "getting big business out of the food," and also on the idea that so much of the food comes from very, very far away. My favorite was the "registered trademark" symbol being plucked out of the bunch of grapes:

Well, missed the boat on that one... The editor replied that they wanted to focus more on agriculture, and the connection between colleges and the growing aspect. So, back to the drawing board, and ended up with the solution you see above, combining the "university column" with the idea of gardening, by way of a spading fork. You can also see Brian Taylor's "Zombie Marathon" at the top of the page. Sweet! Thank you again, Ellen!

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